TYCOON LUCIO Tan-led Eton Properties Philippines Inc. has unveiled a new property development project involving an enclave of residential townhouses with a provision for commercial space at the ground floor. This project targets entrepreneurs who prefer “shophouses.”
The townhouse enclave called “The Arcade” is a commercial component of its luxurious residential community 68 Roces City, a 3.3-hectare master-planned community at Don Alejandro Roces Avenue in Quezon City.
The new project features a strip of luxury residences in the form of three-story shophouses. Ground floors are allotted for the commercial area, for stores or offices, while the second and third floors are for residential use.
The structure is typical of the shophouses that Filipino-Chinese entrepreneurs prefer, said Eton president Danilo Ignacio, noting that similar shophouses abound in Binondo—the center of the Filipino-Chinese community.
“With this, owners will be privileged to have an area for business and commercial use and two floors more for living, all within an upscale, luxurious enclave,” said Eton vice president for business development Jonathan Caro.
68 Roces’ residential component is composed of three-story and four-story luxury residences. Three-bedroom units range from 158 to 198 square meters and will be sold for at least P12.5 million.
Four-bedroom unit sizes range from 200 sqm to 238 sqm with unit prices starting at P15.3 million.
Since starting operations, Eton Properties has launched a total of 30 projects encompassing residential, commercial, office projects and township developments. Its foreign counterparts, Eton Properties Group of China and Eton Properties Limited of Hong Kong, have long made inroads into regional real estate business.
For details on, please contact Reby Ramirez @ +63 916.4044.555 / +63 922.883.9308 / +63 919.699.3572 or e-mail her at reby_ramirez@yahoo.com.
Source: Philippine Daily Inquirer, 28 September 2010
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